Privacy Policy - Caello Wellness Marketplace

Caello ("we", "our", "us") values your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our mobile app, website, and services ("Platform").

By using Caello, you consent to the practices described here. If you do not agree, please stop using our Platform.

1. Information We Collect

We collect the following types of data:

a. Information You Provide Directly

Account details: Name, email, phone number, password.
Profile details: Photo, business name (for Providers), service descriptions.
Payment information: Billing details, bank account or e-wallet info (processed securely via payment partners).
Communications: Messages, reviews, and feedback submitted through the Platform.

b. Information Collected Automatically

Device information: IP address, browser type, operating system.
Usage data: Pages visited, time spent, clicks, and search history.
Location data: If location permissions are granted on your device.

c. Third-Party Sources

Social media accounts (if you log in via Facebook, Google, or Apple).
Payment gateway providers.

2. How We Use Your Information

We use your data to:

Provide and improve our services.
Process bookings, payments, and refunds.
Display Provider listings and reviews.
Send booking confirmations, updates, and promotional offers.
Detect and prevent fraud or unlawful activity.
Comply with legal and regulatory requirements.

3. Sharing of Information

We do not sell your personal data. We may share your data with:

Service providers: Payment gateways, cloud hosting, analytics providers.
Providers: If you are a Consumer booking a service.
Consumers: If you are a Provider fulfilling a booking.
Authorities: If required by law or for fraud prevention.

4. Data Retention

We keep your data as long as your account is active or needed for business/legal purposes.
You may request account deletion, after which we will remove your personal data unless retention is required by law.

5. Data Security

We use encryption, secure servers, and access controls to protect your data.
However, no method of transmission or storage is 100% secure. Use our Platform at your own risk.

6. Your Rights (PDPA Malaysia)

You have the right to:

Access your personal data.
Request corrections if it is inaccurate.
Withdraw consent to processing.
Request deletion of your account and data.

To exercise these rights, contact us at [email protected].

7. Cookies & Tracking

We use cookies and similar technologies to improve user experience and analyze performance. You can disable cookies in your browser settings, but some features may not work.

8. Third-Party Links

Our Platform may link to third-party websites. We are not responsible for their privacy practices.

9. Children's Privacy

Our Platform is not intended for individuals under 18 years old. We do not knowingly collect data from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our Platform.

Contact Us

For questions about this Privacy Policy, email:

Email: [email protected]